Chennai: In less than a year, much of Pritam’s lifestyle has gone green. Not just any green, but ‘hemp’. The IT employee from Chennai was experimenting with alternative living when a range of online
products piqued his curiosity, and soon enough he was a fan. “It began with a hemp shirt. I was awed at how soft it turned with regular use, so I bought a hemp bag, and then a soap,” he says. “The more I read about it, the more I was sold.”
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